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1. As the Lines Blur, Digital Agencies Are Taking Lead

Agency-of-Record Status Can Go to Anyone;  Just Ask Tribal or TequilaBy Rupal Parekh and Abbey Klaassen Published:

REPOSTED from October 27, 2008  NEW YORK (AdAge.com) --
Digital agencies are not only being invited to pitch brands as agencies of record -- increasingly, they're winning.

Tags: agencies, digital, marketing

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